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Introducing BaseAI — Buyer Acquisition System Engine
Mumbai · India · Est. 2017 · For Builders & Brokers

Stop Chasing Leads.
Start Closing Buyers.

BaseAI is ZillionCosmos's proprietary Buyer Acquisition System Engine — built exclusively for real estate developers and channel partners who want a full pipeline of pre-qualified buyers, confirmed site visits, and booked appointments. Not just ads. A complete system.

Pre-Qualified Buyers Only
Confirmed Site Visits
Appointment Setting
Live CPL Dashboard
Zero Junk Leads
350+
Units Sold
₹25Cr+
Sales Closed
7+
Years Active
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BaseAI · Buyer Acquisition System Engine Pre-Qualified Buyer LeadsConfirmed Site Visits Appointment BookingLive CPL Reporting Builders & BrokersMumbai · Navi Mumbai · Thane · Pune BaseAI · Buyer Acquisition System Engine Pre-Qualified Buyer LeadsConfirmed Site Visits Appointment BookingLive CPL Reporting Builders & BrokersMumbai · Navi Mumbai · Thane · Pune
BaseAI
Powered by ZillionCosmos
BBuyer
AAcquisition
SSystem
EEngine
AIArtificial Intelligence

India's First Buyer Acquisition System Engine for Real Estate

Most agencies run ads and hand you a list of numbers. BaseAI is different. It is a full-stack, end-to-end system that takes a stranger who has never heard of your project — and delivers them to your sales desk as a verified, budget-confirmed buyer who has already agreed to visit your site.

Developed over 7 years of working exclusively with real estate builders and brokers across Mumbai, Navi Mumbai, Thane, and Pune, BaseAI combines targeted paid media, proprietary lead qualification logic, and a dedicated buyer outreach team into one seamless engine.

Qualified, Not Just Generated

Every lead is verified on budget, intent, BHK preference, and timeline before your sales team ever makes contact.

Site Visits Confirmed

We don't just send leads. Our team books and confirms physical site visits so your sales office is always active.

Exclusive to Your Project

Leads generated by BaseAI belong only to you. No shared databases. No competing builders getting the same buyer.

Full Transparency

Live CPL dashboard showing every rupee spent, every lead received, and every site visit booked — in real time.

The BaseAI Pipeline

From Digital Ad to
Booked Site Visit

Five stages. One seamless system. Your sales team only spends time on buyers who are ready to visit.

01

Hyper-Targeted Buyer Campaigns

We run paid campaigns on Google Search, Facebook, Instagram, and YouTube — targeting buyers by project budget (e.g. ₹45L–₹90L), BHK requirement, preferred location, and purchase urgency. Every ad directs to a dedicated project landing page.

Right
Buyer Reached
02

High-Converting Project Landing Pages

Custom-built project microsites with floor plans, pricing range, location highlights, builder credentials, and a single clear call to action — "Book a Site Visit." Designed to convert curiosity into genuine enquiry.

Higher Conversion
03

BaseAI Lead Qualification Engine

Every enquiry enters our qualification system. We verify: Is the buyer's budget genuine? Is their location preference matched? Are they looking to buy in the next 3–6 months? Only verified, serious buyers move forward. Junk enquiries are filtered out before reaching your team.

80%
Junk Filtered
04

Site Visit & Appointment Booking

Our dedicated Buyer Connect team follows up with every qualified lead over call and WhatsApp. We answer project questions, handle initial objections, and confirm a physical site visit or virtual appointment — so your sales team meets only serious, visit-ready buyers.

Confirmed
Visits Only
05

Live CPL Dashboard & Reporting

You get real-time visibility into ad spend, total leads, qualified leads, site visits booked, and cost per qualified lead (CPQL). Monthly strategy reviews ensure every rupee is working. Full transparency, no surprises.

Live
Dashboard Access

Every Tool Your
Sales Team Needs

We build the entire buyer pipeline — from the first ad impression to the buyer walking into your sales office.

01
🎯

Buyer-Targeted Ad Campaigns

Paid campaigns on Google, Facebook, Instagram & YouTube targeting buyers by project budget, BHK type, micro-location, and purchase readiness. Every click is a potential buyer for your project — not a random browser.

02
🏗️

Project Landing Pages

Dedicated microsites for each project with floor plans, unit availability, pricing range, location map, and builder credentials. Built to answer a buyer's questions and drive them to book a site visit — fast.

03

Lead Qualification Engine

Every incoming enquiry is scored on budget match, intent level, purchase timeline, and location preference. Only buyers who pass our qualification threshold are forwarded to your sales team. No junk. No wasted calls.

04
📅

Site Visit & Appointment Booking

Our Buyer Connect team personally follows up, nurtures interest over WhatsApp, answers buyer questions, and books confirmed site visits — on your schedule. Your sales team only meets buyers who have said yes to a visit.

05
🔍

SEO & Organic Buyer Traffic

Long-term Google rankings for searches like "3BHK flats in Navi Mumbai under ₹80 lakhs" or "affordable housing Thane". Reduces your cost per lead every month as organic traffic grows alongside paid campaigns.

06
📊

Live CPL Dashboard & Reporting

Real-time reporting on ad spend, total leads, qualified leads, site visits, and cost per acquisition. Know exactly what you're getting for every rupee — every day, not just at the end of the month.

Proof of Work

Builders Who Trusted
the BaseAI System

Live Mandate · 2025

Mira Road Residential Project

Running targeted buyer campaigns for 75+ units — 1BHK and 2BHK in the ₹45L–₹75L range. BaseAI is generating qualified enquiries and booking site visits for the builder's sales team every week.

75+
Units to Sell
₹100Cr
Project Value
Case Study · Navi Mumbai

Malaga Weekend Homes

Lifestyle-led campaign targeting high-income professionals from Mumbai for a weekend home project. BaseAI qualified buyers by investment intent and income bracket — and booked site visits every week until all units were closed.

35+
Units Booked
₹20Cr
Sales Closed
Case Study · Goregaon East

Urban Heights Realty

A small-budget developer with 3 unsold units. BaseAI ran a hyper-local campaign targeting buyers within a 5 km radius, qualified every enquiry on budget and readiness, and generated site visits that closed all 3 units.

3
Units Closed
₹1.08L
Total Ad Spend
7 Years · Track Record

The BaseAI Advantage

Across 7 years, ZillionCosmos has helped builders and brokers from Mumbai to Pune sell over 350 units across every segment — from affordable housing to luxury residences — using the BaseAI system.

350+
Units Sold
₹25Cr+
Sales Closed
0
Units Sold
0
Site Visits / Month
0
Live Projects
0
Years in Market
Who We Work With

Built for Builders
& Brokers

🏢

Real Estate Developers & Builders

Whether you are launching a new project or clearing slow-moving inventory, BaseAI builds a dedicated buyer pipeline for your project — matched to your unit type, price point, and location.

  • New project launch campaigns with high site visit volume
  • Inventory clearance for existing unsold units
  • Pre-registration & interest-building for under-construction projects
  • NRI and HNI buyer targeting for premium developments
  • RERA-aligned marketing systems and reporting
🤝

Channel Partners & Brokers

Stop relying on cold databases and referrals. BaseAI generates warm, intent-verified buyers in your preferred micro-markets — and books appointments so every meeting you attend is worth your time.

  • Warm buyer leads in your target localities and budget range
  • Appointment setting so you only meet serious buyers
  • Resale and secondary market buyer campaigns
  • Consistent lead flow with transparent CPL reporting
  • Instant lead delivery via WhatsApp and CRM integration
What Clients Say

Builders & Brokers
Who Closed More

★★★★★
Our sales team was spending hours calling unqualified people. After BaseAI, every lead that came to us had confirmed their budget and was ready to visit. Site visits doubled in our first month itself.
Builder DirectorNavi Mumbai
★★★★★
I have tried three other agencies before ZillionCosmos. Nobody else actually books the site visit for you — they just give you numbers. BaseAI sends buyers who actually show up. That is the real difference.
Channel PartnerThane
★★★★★
We were stuck with 20 unsold units in Goregaon. Within 90 days, 3 units were closed and we had a full pipeline of serious buyers ready to visit. The CPL dashboard helped me track every rupee spent.
Project DeveloperGoregaon East
★★★★★
As a broker managing multiple projects at once, I needed a single partner who could generate buyer leads across segments. BaseAI handles everything — campaigns, qualifying, follow-up, and appointment booking.
Senior BrokerMumbai
★★★★★
Our NRI buyer campaign was a first for us. ZillionCosmos targeted Indian diaspora in the UAE and UK for our luxury project and delivered serious, verified buyers within weeks. The results were outstanding.
DeveloperAndheri West · NRI Campaign

Choose Your
Acquisition Plan

All packages run for 90 days. Ad spend on Google, Meta, and YouTube is separate and paid directly by you to the platform. Contact us for pricing — we tailor it to your project size and requirements.

For Brokers & Small Developers

Foundation

Everything you need to start generating qualified buyer leads and booking site visits for a single project or a focused mandate.

  • Google & Facebook buyer-targeted ad campaigns
  • Custom project landing page — floor plans, pricing, CTA
  • BaseAI lead qualification on every enquiry
  • WhatsApp lead delivery in real time
  • Site visit booking by our Buyer Connect team
  • Monthly CPL & performance report
  • Dedicated account manager for your project
  • Campaign setup within 7–10 working days
Start with Foundation
For Large Developers & Luxury Projects

Custom

A fully bespoke BaseAI deployment for large-scale developments, luxury projects, or developers managing multiple mandates who need a dedicated acquisition team.

  • Everything in Growth
  • Dedicated BaseAI acquisition team for your project
  • Virtual site tour integration & video marketing
  • Channel partner co-marketing and co-branding
  • AI chatbot deployed on your project website
  • International buyer campaigns (UAE, UK, US)
  • Weekly reporting cadence and review meetings
  • Priority support and direct team escalation
  • Custom SLA on lead volume and site visits
Request Custom Proposal
The People Behind BaseAI

Our Acquisition Team

CEO

Founder & CEO

Leadership

Drives strategy and vision for the BaseAI system — 7+ years building buyer pipelines for real estate.

CTO

Co-Founder & CTO

Technology

Builds the qualification logic, CPL dashboard, and automation infrastructure behind every BaseAI campaign.

CR

Creative Team

Content & Design

Designs project landing pages, ad creatives, floor plan layouts, and property video content for builders.

MS

Campaign Managers

Paid Media

Real estate ad specialists managing Google, Meta, and YouTube buyer campaigns daily across all projects.

BC

Buyer Connect Team

Lead Qual & Booking

Our dedicated callers who qualify every lead, follow up with buyers, and confirm site visits on your behalf.

BaseAI Insights

Advice for
Builders & Brokers

📍
01
Lead QualityFeb 2025

Why 80% of Real Estate Leads Never Convert — And How to Fix It

Most builders pay for leads that are cold, unverified, or completely outside their project's buyer profile. Here is how a qualification-first approach changes your sales conversion rate permanently.

Read Article
📅
02
Site VisitsJan 2025

How to Double Your Site Visit Count Without Increasing Your Ad Budget

Site visits are where deals get closed. We break down the exact follow-up system, landing page structure, and buyer nurture sequence that consistently doubles site visit bookings.

Read Article
🤝
03
For BrokersDec 2024

The Channel Partner's Guide to Warm Buyer Leads Every Week

Cold calling and referrals are not enough to build a scalable brokerage. This guide walks through how brokers can run their own buyer acquisition system on a lean and focused budget.

Read Article

Builder & Broker
FAQs

Still have questions about how BaseAI works for your project? Our team is happy to walk you through the entire system before you commit to anything.

Portal leads are shared with multiple competing builders and are typically cold. BaseAI leads are exclusive to your project and pre-qualified by our team on budget, intent, and timeline before they reach you. You never compete with another developer for the same buyer.
Both — and the site visit booking is what sets BaseAI apart. Our Buyer Connect team follows up with every qualified lead, answers their project questions, handles objections, and confirms a physical site visit. Your sales team only meets buyers who have already agreed to come in.
No. Digital advertising spend (Google, Meta, YouTube) is paid directly by you to the platform. Our fees cover the BaseAI system — strategy, creative production, landing pages, lead qualification, appointment booking, and account management. We recommend a minimum ad budget of ₹30,000–₹50,000 per month for solid lead volume.
Campaigns typically go live within 7–10 working days of onboarding. First leads usually arrive within the first week. Qualified site visits and consistent lead flow stabilise by weeks 3–4 as we optimise targeting and creatives.
All segments — affordable housing (sub ₹50L), mid-segment (₹50L–₹1.5Cr), luxury (₹1.5Cr+), commercial properties, plotted developments, redevelopment projects, and NRI-targeted campaigns. We have active project experience in Mumbai, Navi Mumbai, Thane, Pune, and select Tier-2 markets.
Leads are delivered instantly via WhatsApp and optionally integrated into your CRM or Google Sheet. Every lead includes name, phone number, budget range, BHK requirement, preferred location, source, and BaseAI qualification score.
Yes. Both builders and channel partners work with us. We maintain clear boundaries to prevent conflicts of interest if both are working on the same project — this is always disclosed and discussed upfront before engagement.
Technology Stack

Platforms Inside BaseAI

🔍

Google Ads

Search & Display

📘

Meta Ads

Facebook & Instagram

▶️

YouTube Ads

Video buyer reach

💼

LinkedIn

HNI & NRI buyers

📊

CPL Dashboard

Live BaseAI reporting

💬

WhatsApp CRM

Instant lead delivery

Tell Us About
Your Project

Fill in your project details and our BaseAI specialist will reach out on WhatsApp within a few hours to walk you through exactly how we can fill your buyer pipeline.

1
Share Your Project Details

Tell us your project type, location, and what challenge you're facing with buyer leads.

2
We Call You Back

Our BaseAI specialist contacts you on WhatsApp or call — typically within a few hours during business days.

3
Custom Plan Presented

We put together a tailored acquisition plan for your project with expected lead volume, site visit targets, and recommended ad budget.

4
Go Live in 7–10 Days

Once you approve the plan, we set up everything and your buyer acquisition campaign goes live within 7–10 working days.

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